Use Sherpo or switch to it, and never look back.
Sherpo offers feature parity with Thinkific's $199/month plans, even on its free Sherpo Flex plan!
TL;DR
When it comes to selling digital content such as courses, platforms like Thinkific are popular among creators. But now there’s a better, white-label, and cost-effective solution out there: Sherpo. While Thinkific may seem like a straightforward choice, Sherpo offers advanced features, flexibility, and better pricing for creators who want more control over their brand, better AI tools, and greater monetization opportunities.
Let’s dive into why Sherpo is a no-brainer option for serious content creators.
Let’s start with the numbers, as prices are one of the first things creators consider when choosing a platform to host their digital products.
Here’s Sherpo's pricing:
| Sherpo | Flex | Plus | Ultra | One |
|---|---|---|---|---|
| Monthly | Free | $20/month | $45/month | Custom |
| Annual | Free | $15/month | $30/month | Custom |
| Fee | 5% fee | 4.5% fee | 4% fee | 0% fee |
And here's Thinkific's:
| Thinkific | Basic | Start | Grow | Plus |
|---|---|---|---|---|
| Monthly | $49/month | $99/month | $199/month | Enterprise |
| Annual | $36/month | $74/month | $149/month | Enterprise |
Sherpo’s transaction fees start at just 5%, with lower rates for more advanced plans. Thinkific, on the other hand, doesn’t charge transaction fees on its plans, but that’s only the surface. Sherpo’s transaction fees, unlike Thinkific's, do not include hidden costs on payment processing.
For serious creators, Sherpo offers a much more affordable deal for superior tools and features. Plus, Sherpo’s pay-as-you-go AI feature makes it easier for you to integrate advanced AI tools without inflating your costs.
Not convinced yet? Then, let’s see why Sherpo is the clear no-brainer.
Sherpo gives you full control over your branding. You can white-label your platform, use your own colors, and have a custom video player for your content. You even get to remove Sherpo’s branding entirely, allowing you to create an experience that’s completely your own.
In contrast, Thinkific offers white-labeling and custom branding only on expenseive higher-tier plans like Grow and Plus. Plus, you don’t get the custom video player that Sherpo provides, making it a much less customizable solution for serious creators. With Sherpo, your content is fully yours in terms of branding, while Thinkific forces you to rely on a more limited solution.
One of Sherpo’s standout features is its custom video player. As a digital content creator, your courses, videos, and multimedia materials are the core of your business, and Sherpo’s custom player ensures that your audience gets the best possible viewing experience. Thinkific doesn’t offer a custom video player, relying on third-parties, which means your videos will be displayed on a more generic player that lacks the customization and polish that Sherpo provides.
It's this player that enables AI-generated features for video, such as captions, transcripts (useful to create quizzes), and much more. For creators who prioritize a premium video experience, Sherpo’s video player is truly a game-changer.
Sherpo not only provides custom CSS and JavaScript but also custom analytics, and even enterprise API access in its more advanced plans. These features allow you to create a tailored user experience and gather precise insights about your audience. Thinkific offers these advanced customization options on its Grow and Plus plans, but they’re buried within higher price tiers, while Sherpo makes them accessible to a wider range of users at more affordable rates.
Sherpo is leading the charge with AI-powered tools that help you streamline content creation. With pay-as-you-go AI access, you can integrate everything from AI-generated captions, voiceovers, and translations to AI-driven analytics without breaking the bank. Thinkific, unfortunately, doesn’t offer any AI tools, which means you’re missing out on key automation and efficiency tools that could help scale your content creation.
Both Sherpo and Thinkific allow for unlimited customers across all plans. However, where Sherpo shines is in the unlimited non-free products, as well as the possibility to have locked products and course supply restrictions, letting you have more granular control over your sales and content offerings.
Thinkific's higher-tier plans come with these features, but again, they are locked behind expensive pricing tiers. Sherpo provides these capabilities at a lower cost, allowing for more flexibility.
Both platforms support affiliate marketing, but Sherpo offers 1 free custom domain with its entry-level plan and more on higher-tier plans, allowing you to brand your platform more effectively and use multiple domains for different purposes. Thinkific offers only 1 custom domain on its $49/month Basic plan, and you need to upgrade to the Grow or Plus plan for more flexibility.
Here’s a table comparing Sherpo Flex, the lowest-cost plan, vs Thinkific Grow, the highest-cost plan, based on their features:
| Feature | Sherpo Flex | Thinkific Grow |
|---|---|---|
| Monthly Price | Free | $199/month |
| Annual Price | Free | $149/month |
| Transaction Fee | 5% | 0% |
| Unlimited Products | ✓ | ✓ |
| Unlimited Customers | ✓ | ✓ |
| White-Label | Fully white-label | Remove branding (with higher plan) |
| Custom Branding | ✓ | ✓ |
| Custom Domain | ✓ | ✓ |
| Affiliate Marketing | ✓ | ✓ |
| AI Tools | Pay-as-you-go AI features | ✘ |
| Custom Video Player | ✓ | ✘ |
| Analytics | ✓ | ✓ |
| Custom CSS/JS | ✘ (Available on Plus) | ✓ (advanced website editing) |
| Quizzes & Surveys | ✓ | ✓ |
| Support | Email Support | Phone and Priority Mail Support |
It's quite the Flex being able to compare our lowest plan with their highest, and come out on top!
While Thinkific is an established platform, Sherpo offers more advanced features at a lower cost. From white-labeling and a custom video player to AI tools and superior customization options, Sherpo gives creators the freedom and flexibility they need to build their digital content empire.
If you're serious about building your brand and scaling your content business, don't overthink it—choose Sherpo for a more affordable, customizable, and AI-driven platform that will take your content to the next level. Try Sherpo today and experience the difference for yourself!
Ready to make the switch and start growing your digital content business? Try Sherpo today and experience the future of content creation and monetization!
If you need help migrating your content and customers from Thinkific, write migrations@sherpo.io.
Don’t overThinkific it, Sherpo is a no-brainer!
Giacomo Di Pinto
Oct 1, 2024
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